Luxury faces the pressure of poor sales; the major luxury brands close some Vice-brand. Christian Lacroix declared bankrupt in particular, shocked the world fashion circle. COACH to deal with this situation a high business strategy, not only regularly updated and upgraded design, brand development is also a new consumer group – young people and graduates.COACH Poppy to attract the attention of young consumers . Across the board this month in the Coach Store and their website has a sale.
COACH is different from other international brands, continue to adhere to the high cost of hand-made, but also continued to introduce high-quality raw materials. COACH has the practicality of leather with the durability of the idea of their own. Strike a balance Tradition and popular and on the maintenance of price-to-earth, it is very suitable for high-level fashion brand Queen.


COACH launched Poppy, continues the COACH consistent style. Many bubble gum pattern design, metal, black, white and other colors, as well as the beautiful young people for candy color, more of various signs everywhere.
Graffiti scarf, flower-shaped rings, headbands, etc. Let’s go back to the 80′s.



Decorative sequined handbags, wallets zero, this series of years, regardless of the warm and elegant silver or red, are full of aristocratic atmosphere.

The same fashion to meet the young people also called for the pursuit of comfort requirements, the introduction of bright flattie series.

